BoomTown vs Wise Agent
Pricing, contract terms and features side by side. Last checked September 2026.
- Follow Up Boss$69/user/mo
- BoldTrailContact sales
- Wise Agent$49/mo flat
- Real Geeks$399/mo
- BoomTownContact sales
- Sierra Interactive$299.95/mo
- LoftyContact sales
- CINCContact sales
- Top Producer$179/user/mo
- IXACT Contact$46.75/mo
- RealvolveContact sales
- Follow Up Boss$69/user/mo
- BoldTrailContact sales
- Wise Agent$49/mo flat
- Real Geeks$399/mo
- BoomTownContact sales
- Sierra Interactive$299.95/mo
- LoftyContact sales
- CINCContact sales
- Top Producer$179/user/mo
- IXACT Contact$46.75/mo
- RealvolveContact sales
Pick any two platforms. The page updates as soon as you choose.
BoomTown
Established lead-gen platform now being folded into BoldTrail.
Wise Agent
The cheapest serious CRM here, with transaction management built in.
Quick verdict
Feature comparison
| BoomTown | Wise Agent | |
|---|---|---|
| Starting price | Contact sales | $49/mo flat |
| Pricing model | Four packages: Launch, Core, Grow, Advance | Flat rate including up to 5 team members |
| Free trial | Demo only, no free trial | 14-day free trial, no card required |
| Contract | Not disclosed publicly | Month-to-month, no contracts |
| Setup or onboarding fee | Not published | None |
| Best for | Large teams with real ad budgets | Solo agents and small teams |
| Paid leads included | Yes, lead generation is the core product | No, it is a CRM only |
| IDX website included | Yes, included | Available as a separate product, not bundled |
| Built-in dialer | Not confirmed at tier level | Yes, built-in power dialer |
| SMS / texting | Not confirmed at tier level | Yes |
| Transaction management | Not confirmed at tier level | Yes, checklists and client transaction portals |
| Email marketing | Not confirmed at tier level | Yes, email, newsletters and postcards |
| AI lead nurture | Yes, predictive CRM capabilities | Yes, AI writing assistant and follow-up |
| Mobile app | Yes | Mobile web app |
| Integrations | Not published | 100+ |
| Support | Success Assurance concierge lead qualification | 24/7 live support included |
Pricing and features verified against each vendor own pages in September 2026. Where a vendor does not publish a figure we say so rather than estimating it.
Pros and cons
BoomTown
- Highest review rating of any platform on this list
- Success Assurance puts real people on qualifying your leads
- Mature, well-tested lead generation for high-volume teams
- Strong reputation among established teams
- Its own owner is steering new buyers to BoldTrail instead
- No published pricing and no free trial
- Reviewers report the platform has seen few updates recently
- You may end up migrated to BoldTrail regardless
Wise Agent
- Flat $49/mo covers up to five people, by far the lowest cost per head
- Transaction management included, which most rivals charge extra for
- 24/7 live support on the entry plan
- Free trial with no card required
- It is a CRM, not a lead generator, so no leads come with it
- IDX website is a separately priced product
- Mobile experience is a web app rather than a full native app
- Interface feels dated next to the all-in-one platforms
What reviewers say
Historically among the best-rated platforms in the category. More recent reviews raise the lack of ongoing development and the expectation of a move to BoldTrail.
Reviewers repeatedly call out the value for money and the responsiveness of support. Criticism concentrates on the dated interface and the absence of built-in lead generation.
Ratings are the aggregate scores published by G2 and Capterra, shown with their review counts so you can judge how much weight each one deserves.
Frequently asked questions
How much do BoomTown and Wise Agent cost?
BoomTown: Contact sales (No public pricing published). Wise Agent: $49/mo flat ($42/mo billed annually). Both figures come from each vendor own pricing page, checked in September 2026.
Does BoomTown or Wise Agent offer a free trial?
BoomTown: Demo only, no free trial. Wise Agent: 14-day free trial, no card required.
Are you locked into a contract with BoomTown or Wise Agent?
BoomTown: Not disclosed publicly. Wise Agent: Month-to-month, no contracts. On setup costs, BoomTown is not published and Wise Agent is none.
Do BoomTown or Wise Agent include an IDX website?
BoomTown: Yes, included. Wise Agent: Available as a separate product, not bundled.
Do BoomTown or Wise Agent provide leads?
BoomTown: Yes, lead generation is the core product. Wise Agent: No, it is a CRM only. This is one of the biggest differences between platforms in this category and it is often glossed over in sales demos.
Which is better for a solo agent, BoomTown or Wise Agent?
BoomTown is built for large teams with real ad budgets, while Wise Agent is built for solo agents and small teams. A solo agent should generally weigh the cheaper, shorter-commitment option unless they are already spending money on leads.