Compare real estate CRMs

Pick any two platforms and see what they actually cost, what you are locked into, and what each one really does. No affiliate links, no sponsored rankings, and no numbers we could not verify.

Choose two platforms to open the full side-by-side comparison.

The platforms we cover

Platform	Starting price	Free trial	Contract	Best for
Follow Up Boss	$69/user/mo	14-day free trial	Month-to-month, no setup fee	Teams tracking speed-to-lead
BoldTrail	Contact sales	Demo only, no free trial	Not disclosed publicly	Brokerages and large teams
Wise Agent	$49/mo flat	14-day free trial, no card required	Month-to-month, no contracts	Solo agents and small teams
Real Geeks	$399/mo	Demo only, no free trial	6-month or 12-month commitment	Agents who want site plus CRM together
BoomTown	Contact sales	Demo only, no free trial	Not disclosed publicly	Large teams with real ad budgets
Sierra Interactive	$299.95/mo	Demo only, no free trial	12-month agreement on every plan	Small teams generating their own leads
Lofty	Contact sales	Demo only, no free trial	Not disclosed publicly	Teams buying site, CRM and ads together
CINC	Contact sales	Demo only, no free trial	Not disclosed publicly	Teams with ad budget and inside-sales discipline
Top Producer	$179/user/mo	No free trial advertised	Not published; reviewers report long terms	Solo agents and small teams wanting a classic CRM
IXACT Contact	$46.75/mo	Free trial offered; the vendor states 14 days in one place and 5 weeks in another	Month-to-month, no contract, cancel anytime	Solo agents working a sphere of influence
Realvolve	Contact sales	Free trial offered, length not stated	Not disclosed publicly	Process-driven solos who want deep automation

Prices come from each vendor own pricing page. Where a vendor publishes nothing we write contact sales rather than repeating an unsourced figure. Six of the eleven platforms here refuse to publish a base price at all.

Every comparison

Guides and analysis

Real Estate CRM Power Dialer Comparison: Who Includes One (2026)

Three real estate CRMs include a power dialer; three charge extra. What a calling seat really costs on Follow Up Boss, CINC, Wise Agent and Sierra.

Real Estate CRM With IDX Website Included: What It Really Costs (2026)

Six real estate CRMs bundle an IDX website; three charge extra and two have none. Why bundled IDX explains the jump from $69 to $399 a month.

Real Estate CRMs With Built-In Transaction Management (2026)

Five real estate CRMs include transaction management natively; Follow Up Boss integrates instead. Which approach fits solo agents, teams and TCs.

Which Real Estate CRMs Actually Offer a Free Trial (2026)

Only four of eleven real estate CRMs offer a free trial you can start yourself. Here is who does, who makes you book a demo, and how to use 14 days well.

Chime Is Now Lofty: The Rename, the Firepoint Shutdown, and What It Means

Chime Technologies became Lofty in late 2023, then bought Firepoint and wound it down. Here is the full picture if you are shopping for either name.

kvCORE Is Now BoldTrail: What Changed and What Did Not

Inside Real Estate renamed kvCORE to BoldTrail in 2024. Here is what the rename actually involved, and what it means if you are still shopping for kvCORE.

Real Estate CRM Contracts: Who Locks You In and for How Long

Contract length is the detail most likely to cost you and least likely to appear in a comparison table. Here is who is month-to-month and who is not.

Best Real Estate CRM for Small Teams (2 to 10 Agents) in 2026

Per-seat pricing punishes growing teams. Here is what each platform actually costs at 3, 5 and 10 agents, and where the maths flips.

Do You Actually Need a CRM That Sells You Leads?

Some platforms are CRMs. Some are lead vendors with a CRM attached. Confusing the two is the most expensive mistake in this category.

Cheapest Real Estate CRMs in 2026: What Under $100 a Month Actually Buys

Two platforms cost under $50 a month. Here is exactly what you get, what you give up, and when paying more is genuinely worth it.

Which Real Estate CRMs Actually Publish Their Prices in 2026

Six of the eleven major real estate CRM platforms will not tell you what they cost without a sales call. Here is the full breakdown of who publishes and who does not.

Firepoint Is Gone: Lofty Bought It and Shut It Down

Lofty acquired Firepoint in 2024 and wound the product down. If you are still searching for Firepoint pricing, here is what happened and where its users went.

How this site works

Every price here comes from the vendor own pricing page. Ratings always appear with their review count, because a 3.6 from fifteen reviews and a 4.4 from five hundred are not the same claim. We take no money from any vendor listed. More on how we research this.