CINC vs Lofty

Pricing, contract terms and features side by side. Last checked September 2026.

VS

Pick any two platforms. The page updates as soon as you choose.

Heads up on Lofty: Formerly Chime Technologies, renamed Lofty in November 2023. Lofty also acquired Firepoint in August 2024 and wound it down, migrating those agents onto Lofty.

CINC

A lead generation machine with a CRM wrapped around it.

Contact sales
No public pricing published
4.4/5 on G2 from 204 reviews
VS

Lofty

The all-in-one formerly called Chime, which will also sell you the leads.

Contact sales
No public pricing published
4.3/5 on G2 from 406 reviews

Quick verdict

CINC suits teams with ad budget and inside-sales discipline, but publishes no pricing at all, so budgeting means booking a sales call first. Lofty suits teams buying site, crm and ads together, but publishes no pricing at all, so budgeting means booking a sales call first. The deciding factor is usually whether you need leads and a website supplied for you, or you already have those and just need the follow-up to be airtight.

Feature comparison

CINCLofty
Starting priceContact salesContact sales
Pricing modelFour tiers: Solo, Ramp, Pro, Select. Only add-ons are priced publiclyFour tiers: Agent, Team, Broker, Enterprise. Price varies with seats and add-ons
Free trialDemo only, no free trialDemo only, no free trial
ContractNot disclosed publiclyNot disclosed publicly
Setup or onboarding feeNot publishedNot published
Best forTeams with ad budget and inside-sales disciplineTeams buying site, CRM and ads together
Paid leads includedYes, this is the core productYes, paid Google, Facebook and direct mail programmes
IDX website includedYes, includedYes, included and SEO-oriented
Built-in dialerYes, $75/mo for 3 linesYes, listed as an optional paid upgrade
SMS / textingYesYes, with metered text packages as add-ons
Transaction managementNot advertisedYes
Email marketingYes, with automationYes, inside Smart Plans workflows
AI lead nurtureYes, CINC AI from $200/moYes, agentic AI assistant
Mobile appYesYes
IntegrationsNot published200+
SupportPhone, email and chat, 9:30am-7pm ET weekdays plus Saturday morningsPhone and email seven days a week

Pricing and features verified against each vendor own pages in September 2026. Where a vendor does not publish a figure we say so rather than estimating it.

Pros and cons

CINC

What works
  • The most clearly published support hours of any platform here
  • An in-house team runs the ad spend, so you are not managing campaigns
  • Serious scale behind the lead generation
  • Priced add-ons are transparent even though the base price is not
What does not
  • No published base price and no free trial
  • Lead quality is the single most common complaint from its own customers
  • The dialer and the AI assistant both cost extra on top
  • Wrong tool entirely for a solo agent

Lofty

What works
  • Genuinely broad: website, CRM, workflows and paid lead generation in one place
  • 200+ integrations, among the widest here
  • Support available seven days a week
  • Large review base, so the feedback is well-tested
What does not
  • No published pricing and no free trial
  • Heavily add-on based, so the demo price and the invoice can diverge
  • The dialer is an upgrade rather than part of the platform
  • Lowest satisfaction score of the big all-in-one platforms here

What reviewers say

4.4/5
G2, 204 reviews. Capterra 4.1/5 (249 reviews)

Lead quality dominates the feedback: a meaningful share of delivered contacts carry unusable phone numbers or fall outside the agent area, which pushes the real cost per workable lead well above the headline figure.

4.3/5
G2, 406 reviews. Capterra 3.9/5 (127 reviews)

The most common criticism is not slow support but inaccurate support, with reviewers describing front-line staff who do not know the product well. The second recurring theme is the gap between what the demo implies is included and what turns out to be a paid add-on.

Ratings are the aggregate scores published by G2 and Capterra, shown with their review counts so you can judge how much weight each one deserves.

Frequently asked questions

How much do CINC and Lofty cost?

CINC: Contact sales (No public pricing published). Lofty: Contact sales (No public pricing published). Both figures come from each vendor own pricing page, checked in September 2026.

Does CINC or Lofty offer a free trial?

CINC: Demo only, no free trial. Lofty: Demo only, no free trial.

Are you locked into a contract with CINC or Lofty?

CINC: Not disclosed publicly. Lofty: Not disclosed publicly. On setup costs, CINC is not published and Lofty is not published.

Do CINC or Lofty include an IDX website?

CINC: Yes, included. Lofty: Yes, included and SEO-oriented.

Do CINC or Lofty provide leads?

CINC: Yes, this is the core product. Lofty: Yes, paid Google, Facebook and direct mail programmes. This is one of the biggest differences between platforms in this category and it is often glossed over in sales demos.

Which is better for a solo agent, CINC or Lofty?

CINC is built for teams with ad budget and inside-sales discipline, while Lofty is built for teams buying site, crm and ads together. A solo agent should generally weigh the cheaper, shorter-commitment option unless they are already spending money on leads.

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